Banner advertisement in the ISIC newsletter

Using our newsletter we regularly inform about news from the ISIC world. The ISIC newsletter includes our own content combined with communication from our other partners, which can take the form of article advertisements or banners.

Communication requirements

It is necessary that the communication is always adapted to the selected target group (e.g., high school and university students in the case of the ISIC card) and represents the value of a partner benefit in connection with the card.

Expected are offers on how to save money with the ISIC card, presentation of relevant products, invitations to interesting events, study and lifestyle tips etc. Thus create the content in the spirit of „save with ISIC“, „ISIC brings you/recommends“, or offer an „ISIC TIP“.
Use an informal tone of voice.

Communication cannot contain vulgarisms or other unethical elements, nor incite violence or an unhealthy lifestyle.
Creative materials may contain an ISIC graphical element (logo, ISIC globe or ID card visual), which is available for download here.
You can also find inspiration for your messaging in our Tone of Voice.

TARGET GROUP

ISIC cardholders: high school and university students.

Material specifications

Banner

Dimensions: 650 x 150 px (desktop), 640 x 200 px (mobile)
Format: JPEG/PNG
Banner size max. 200 kB

Mobile example

Example of a complete ISIC newsletter

We trust you will adhere to the provided rules and recommendations when creating our joint communication. However we reserve the right to reject or adequately modify the provided materials if the content or its form does not comply with our values, rules or the intentions of our communication.